Apr 14, 2026
Company building and motorsport racing share a funny amount in common. The goal in racing is speed while surviving corners; take one flat out without a plan and you tip over. Ambitious early businesses work the same way. Stretches of genuine uncertainty are inevitable, and if you hit one at full speed without a plan, you might die. The alternative, as ludicrous as it may sound today, is boring but survivable: brake in time, settle, and carry as much speed as you can control. Most companies don't die slowly, they die taking a corner when they think they're on the straight.
When the track is clear and you think you have the car to back it, there is zero reason to do anything but slam the gas down the straight. The only rule is that you know where your corner is and have a plan: brake early, brake late, or decide the corner doesn't apply.